Review product advertisements discussed during Week 1. Suggest a new way to market the products to a different age group (350- to 700- words). Include the following:
- Indicate the original age group identified during the first week. Choose another age group to market this product to.
- What media style would be most effective to reach the new audience?
- What strategies would it take to market this product to the new age group?
- Describe what the advertisement would look like.
- Describe some key terms that would be used to market the product.
- What do you think the consumers’ response would be?
- Would a different marketing plan for this product change your opinion about the product?